Photo Rumors

  Here are the rumored OM System PEN camera specifications: Official name: OM PEN Same old 20MP sensor as the OM-3 & OM-1 Mark II Weather sealed Creative dial Fully articulating screen Official announcement: September 9 New 14-42mm kit lens Price expected around 1000 $/€ Via 43addict The […]

Several new product announcements are expected to be announced in September: Leica: September 3rd Sigma: September 8th Sony: September 8th? OM System: September 9th Canon: September 15th Nikon: unknown Fujifilm: September 4th Chinese lenses: September 8+9 The post New product announcements from OM […]

Several new lenses from Chinese brands will be on display (some will be officially announced) next week at the 2026 IBC show in Amsterdam: TTartisan (AF 24mm f/3.8): Sirui (Saturn V2 full-frame anamorphic lenses):    Venus Optics (Laowa AF 35mm f/2.8 APO 1:1 macro lens):   7artisans (AF 18mm f/2 […]

Sony is rumored to announce three new lenses: Sony FE 600mm f/6.3 GM OSS: $3,800 (995g, 108 x 263mm) Sony FE 400mm f/4.5 GM OSS: $2,699 – $2,899 (994g, 108 x 242mm) Sony 8-14mm f/3.5: $1,499 I already reported those lenses last month, but now we have additional information (see screenshot above): […]

Fujifilm announced a new XF 400mm f/4.5 R LM OIS WR lens: Pre-order: B&H Photo | WEX Photo Additional information Press release Key Features: APS-C | f/4.5 to f/22 600mm (Full-Frame Equivalent) Lightweight Super-Telephoto Prime High-Speed Linear Autofocus Motor Optical Image Stabilization Four […]

The previously rumored DJI Osmo 360 II camera has now been officially announced. You can already order one from AliExpress. Additional information is available here: Imaging Dual 1/1.1-inch square CMOS sensors (designed for 360° capture; equivalent imaging area to a traditional 1-inch sensor […]

I already reported on the 2025 digital camera shipment market share from the latest Nikkei Industry Report– Fujifilm’s surge is widely attributed to strong compact demand (X100VI, X-half, and Instax models, which appear to be counted in this series): 2025 digital camera shipment market share […]

The Sony IMX820 APS-C stacked sensor is nothing new – it was leaked last year in this Sony Semiconductor Solutions roadmap: Sony registered a new camera WW308784: could be a new RX or APS-C model Here are the specs: 26M 124fps 3.76um 6K120/4K120 SLVS-EC v3.1 4×1/v3.0 4×2/v2 6×2 APS-C Voltage […]

Sigma announced new 21mm T1.3 LF, 100mm T1.3 LF, and 125mm T1.3 LF Aizu prime cine lenses. The large-format cinema lens line achieves a T1.3 aperture across all focal lengths and will be available for PL and Sony E-mount. Shipping will start in Fall 2026. Here are the four “P”s: Pre-order link […]

The previously reported Meike AF 58mm f/1.2 MIX APS-C lens (E/Z/X) will be announced soon (check the official website for updates): The latest Meike lens roadmap can be found here: Meike lens roadmap: new autofocus zooms & fast f/1.2 primes The post Meike AF 58mm f/1.2 MIX APS-C lens (E/Z/X) […]

DxO released PhotoLab 10. The new version adds Depth Masks that use AI-generated depth maps to target foreground, midground, or background without embedded depth data; a new color-grading wheel for independent (or linked) shadows, midtones, highlights, and overall balance; expanded AI masks that […]

Godox released two new products: Godox MA2 flexible macro twin light: Godox LT1 Creative Pixel LED light: The post New products from Godox: MA2 flexible twin macro & LT1 Creative Pixel LED lights appeared first on Photo Rumors. Related posts: Godox announced a new MF-T76 macro twin flash for […]

The new Leica APO-Macro-Elmarit-SL 100mm f/2.8 lens is now available for pre-order Mandler 50mm f/1.4 PRE-ASPH E46 lens for Leica M-mount: final official information, release date, and pricing A look inside Owlkrown’s Miami manufacturing facility SIGMA MC-11 Firmware update for SIGMA MOUNT […]

In addition to Fujifilm, Tilta will also increase prices on September 1st (check their products at B&H Photo and the official website). Here are the details: Product Old Price Adjusted Price Tilta Boulder Camera Cart XL – Black $1,599 $1,699 Tilta Boulder Camera Cart – Gray $1,199 $1,399 […]

Next week, on September 1, Fujifilm will increase prices in Germany and most likely in other markets as well. Fujifilm already had several price increases last year.  If you are planning to buy any new Fuji gear, now would be a good time to do so – check the current prices and availability at […]

The Meike AF 85mm f/1.8 lens for Fujifilm GFX-mount (previously covered here) is now available for pre-order at: B&H Photo Amazon Meike online store You can find more third-party lenses for Fuji GFX here More upcoming lenses from China are listed in this post. Meike has more GFX lenses on […]

NiSi will soon release two new lenses: NiSi 26mm f/0.7 NiSi 50mm T1 cine lens for GFX/4433 Check the official website for updates (use code RUMORS for 10% off). NiSi lenses are sold at B&H Photo and Amazon. Previous coverage of NiSi lenses is available here, including their latest 16mm f/2.8 […]

Next week, Leica is rumored to announce a new Summicron-M 66 f/2 lens. Here are the details: New Leica Summicron-M 66 f/2 lens confirmed: leaked picture and details Leica rumored to announce a new Elcan 66mm f/2 limited edition lens next week on September 3rd A new Leica SL3 Reporter camera in […]

SG-Image is expected to announce a new AF 15mm f/2.8 full-frame lens in 2027 (compatible with circular filters). You can find the current SG-Image lens lineup here. Previous SG-Image lens coverage is available here. Existing 15mm f/2.8 lenses from other brands: Zeiss Distagon T* 15mm f/2.8 lens […]

  In addition to the AF 10mm f/2.5 MAX full-frame fisheye lens, 7Artisans also has a new AF 18mm f/2 wide-angle APS-C lens that weighs only 109g (previously reported here). Orders should open soon at the official 7Artisans online store (use code RUMORS for a discount). Additional information on […]