Photo Rumors

Photo Rumors Photography news, before it happens

  • The new Fujifilm Instax Mini Evo cinema camera, which also shoots video, is now available for purchase in the US
    by PR admin on 14 January 2026 at 05:19

    The new Fujifilm Instax Mini Evo cinema hybrid instant camera, which was announced in Japan last week, is not available for purchase in the US at B&H Photo: Additional information: Fujifilm announces a new Instax Mini Evo cinema camera that also shoots video in Japan Main features: Gen Dial™ […]

  • Now available for purchase: the world’s first Sirui Astra 50mm/75mm/100mm 1.33X full-frame autofocus anamorphic cine lenses (E/Z/L)
    by PR admin on 13 January 2026 at 23:56

    After a successful Kickstarter campaign, the world’s first Sirui Astra 50mm/75mm/100mm 1.33X full-frame autofocus anamorphic cine lenses (E/Z/L) are now available for purchase US: B&H Photo Worldwide: Sirui store Additional details on the new lenses can be found here and on the official Sirui […]

  • Updated list of latest/upcoming/rumored Chinese lenses
    by PR admin on 13 January 2026 at 21:38

    Here is an updated list of the latest/upcoming/rumored Chinese lenses: Viltrox 55mm f/1.8 EVO (E/Z) Viltrox 35mm f/1.8 EVO (E/Z) Viltrox AF 50mm f/1.4 Pro lens for Nikon Z-mount Viltrox AF 16mm f/1.8 for L-mount Viltrox AF 28mm f/4.5 for L-mount Viltrox 50mm f/1.2 LAB Viltrox 85mm f/1.2 LAB […]

  • Thypoch announced a new Ksana 21mm f/3.5 ASPH lens
    by PR admin on 13 January 2026 at 17:09

    Thypoch announced a new Ksana 21mm f/3.5 ASPH lens for Leica M-mount: Pre-orders: B&H Photo | Thypoch store (use coupon code THYPOCH for 5% off when purchasing from this link) Additional informtion: New Thypoch Ksana 21mm f/3.5 ASPH lens for Leica M-mount announced Via LeicaRumors The post […]

  • Additional information on the upcoming SG-Image AF 35mm f/2.2 pancake lens (E/Z/L)
    by PR admin on 13 January 2026 at 03:59

    Here is some additional information on the previously reported SG-Image AF 35mm f/2.2 pancake lens for E/Z/L mount (SG-Image lenses are sold on Amazon, eBay, and AliExpress): Focal length: 35mm Maximum aperture: f/2.2 Autofocus: Yes Metal square lens hood included Foor E/Z/L mount The Sony E […]

  • Additional information on the two new/upcoming Brightin Star lenses
    by PR admin on 12 January 2026 at 20:07

    Brightin Star is already teasing one of its two new/upcoming lenses: Here are the details on the two new lenses by Brightin Star:   Brightin Star MF 50mm f/1.05 full-frame manual focus lens For Z/E/RF/L mount Expected mid-January 7-group, 10-element optical design with 2 high-refractive index […]

  • The Viltrox Nexus PL to E Pro cinema AI adapter with full AF capabilities is coming to Kickstarter on January 15th
    by PR admin on 12 January 2026 at 01:21

    The previously reported Viltrox Nexus PL to E Pro cinema AI adapter with full AF capabilities is coming to Kickstarter on January 15th. Last year Viltrox was teasing a new adapter with AI autofocus support called Nexus Focus: “Where AI autofocus meets the art of cinema“. The new adapter will […]

  • And the worst camera of 2025 is… (hint: it’s a Fuji)
    by PR admin on 11 January 2026 at 18:16

    Here is the list of all cameras released in 2025 that are participating in the worst camera of the year poll (see previous losers): Canon C50 Canon EOS R50 V Canon R6 Mark III Canon PowerShot V1 Canon PowerShot ELPH 360 HS A Fujifilm GFX100RF Fujifilm X-E5 Fujifilm X-T30 III Fujifilm X half […]

  • Fujifilm X Half white edition camera launched overseas
    by PR admin on 10 January 2026 at 23:27

    A new Fujifilm X Half white edition camera was launched overseas: Here are the Fujifilm X Half camera basic specifications: 1-inch 3:4 vertical CMOS sensor 17.74 million effective pixels Equivalent 32mm F2.8 lens Weighs only 240g 2-in-1 creative collage photos & videos Film camera mode for the […]

  • What else is new?
    by PR admin on 10 January 2026 at 19:02

    Here is what else is new: Nikon begins construction of new buildings in Tochigi Viltrox AF 56mm f/1.2 Pro APS-C lens for Nikon Z-mount now available Additional information on the upcoming Light Lens Lab 75mm f/2 SP II lens for Leica M-mount The new Leica M Safari and glossy black lenses are now […]

  • Announced: new Meike AF 85mm f/1.8 SE Mark II lens (EF/F/Z/E)
    by PR admin on 8 January 2026 at 21:41

    The previously rumored Meike AF 85mm f/1.8 SE Mark II lens for EF/F/Z/E mount is now officially announced: US: B&H Photo Worldwide: Meike store Additional information: The post Announced: new Meike AF 85mm f/1.8 SE Mark II lens (EF/F/Z/E) appeared first on Photo Rumors. Related posts: […]

  • Godox has updated their smallest/pocket AD100 Pro series flash to Mark II
    by PR admin on 8 January 2026 at 21:12

      Godox has updated their smallest/pocket AD100 Pro series flash to Mark II (pre-order here). Additional information: Compact 100Ws outdoor flash, up to 490 full-power flashes Up to 100 consecutive full-power flashes @ 85mm Natural, even output with Godox Optical System 16-color group indicators […]

  • What’s coming next from Viltrox (updated)
    by PR admin on 7 January 2026 at 19:06

    Here is an updated list of the latest/upcoming/rumored Viltrox lenses: Viltrox 50mm f/1.2 LAB Viltrox 85mm f/1.2 LAB Viltrox 55mm f/1.8 EVO (E/Z) Viltrox 35mm f/1.8 EVO (E/Z) Viltrox AF 50mm f/1.4 Pro lens for Nikon Z-mount Viltrox AF 16mm f/1.8 for L-mount Viltrox AF 28mm f/4.5 for L-mount Viltrox […]

  • Fujifilm announces a new Instax Mini Evo cinema camera that also shoots video in Japan
    by PR admin on 7 January 2026 at 17:38

    Fujifilm announced a new Instax Mini Evo cinema camera that also shoots video in Japan (check for pricing at B&H Photo). Here are the main features of the Instax Mini Evo cinema camera: The new Fujifilm Instax Mini Evo cinema camera that also shoots video is now available for purchase in the US […]

  • Nikon announced a new Nikkor Z 24-105mm f/4-7.1 lens
    by PR admin on 7 January 2026 at 12:57

    The previously rumored NIKKOR Z 24-105mm f/4-7.1 standard zoom full-frame mirrorless lens is now officially announced: Pre-orders: B&H Photo | Paul’s Photo | Service Photo | WEX Photo | Foto Erhardt | Camera Canada Comparing the new NIKKOR Z 24-105mm f 4-7.1 lens with the NIKKOR Z 24-120mm […]

  • The new 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses are now available for pre-order
    by PR admin on 5 January 2026 at 19:07

    The previously reported 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses are now available for pre-order at B&H Photo (X-mount will be released later). The new lenses will also be listed on the official online store soon. Additional information: Additional information on the new 7Artisans AF […]

  • New Godox XR TTL wireless receiver for Canon, Nikon, and Sony
    by PR admin on 5 January 2026 at 18:32

    A few weeks ago, Godox released a new XR TTL 2.4GHz wireless receiver for Canon, Nikon, and Sony speedlights – I did not find any coverage online, so here are the details: Order: B&H Photo | Amazon Key features: Cross-brand compatibility — Supports major-brand TTL speedlights Wireless […]

  • What else is new?
    by PR admin on 5 January 2026 at 05:01

    Here is what else is new: In 2026 Ricoh will celebrate 30 years since the release of the GR1 camera November 2025 CIPA numbers: compact cameras are up 29% in units and 49% in shipped value Critical UI deadlock issue on the Nikon Zf camera with firmware update C version 3.00 Tilta accessories for […]

  • The Topaz Labs Holiday Sale is ending soon
    by PR admin on 4 January 2026 at 20:21

    The Topaz Labs Holiday Sale is ending on January 7th and includes Topaz Studio, Studio Pro, and all single apps. Here are the details: For new customers: 35% off Topaz Studio & Studio Pro 25% off all single apps For existing customers: 47% off Topaz Studio & Studio Pro 25% off all single […]

  • Additional information on the new 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses (E/X)
    by PR admin on 4 January 2026 at 17:23

    Here is some additional information on the previously reported new LITE line of 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C autofocus lenses for Sony E and Fuji X mounts (check the 7artisans website for additional information): 7Artisans LITE lenses additional information 7Artisans is teasing a new […]