Photo Rumors

At the 2026 IBC show, Sirui displayed two new full-frame autofocus lenses that will be announced soon: Sirui 15mm f/1.6 Sirui 24mm f/1.4 The two new lenses should be officially announced in the next two months – check the official website for updates. The post Sirui has two new full-frame […]

Ricoh Imaging registered a new digital camera in China with the codename R10010: The new model is equipped with a tri-band Wi-Fi 6 module: 2.4, 5.1, and 5.8 GHz 1024-QAM, which stands for 10-bit Quadrature Amplitude Modulation, which corresponds to Wi-Fi 6. This is the same Wi-Fi module found in […]

First, here are some coupon codes: Luminar 10% off code: RUMORS Aftershoot 15% off code: RUMORS DxO 15% off code: RUMORS ON1 20% off code: NIKONRUMORS20 AlexOnRAW 10% off code: RUMORS MyBoook 3 months for free: PHOTORUMORS The latest photo editing software news: → Aftershoot’s latest update […]

Here is what else is new: A new Shoten Tribute 01 LTM 50mm f/1.1 lens for Leica M/L39 released in Japan based on the Zunow 50mm f/1.1 lens from the 1950s Light Lens Lab is working on a new Light Lens Lab 50mm f/2 Apochromatic lens for Leica M-mount The new Voigtlander Apo-Lanthar 90mm f/4 close […]

The Ricoh GR IV is finally in stock in the US: Ricoh GR IV: Amazon | Adorama Ricoh GR IV Monochrome: Amazon | B&H Photo Ricoh GR IV HDF: Amazon | B&H Photo Ricoh GR IV 30th Anniversary Edition Kit: available for pre-order Via PentaxRumors The post The Ricoh GR IV camera is finally in stock […]

OM System will announce two new lenses (both will be refreshed versions II of the current models): 40-150mm f/4.5-5.6 R II (see current version) 45mm f/1.8 II (see current version) The screenshots are from this video: The post OM System to announce two new lenses: 40-150mm f/4.5-5.6 R II and 45mm […]

The previously reported Sigma 50-120mm f/2.8 DC OS APS-C lens is now officially announced: B&H Photo Foto Ethardt WEX Photo Sigma also announced the 16-300mm f/3.5-6.7 DC OS Contemporary lens for Nikon Z-mount: B&H Photo Foto Ethardt WEX Photo The post Sigma announces compact 50-120mm f/2.8 […]

The 2026 5DayDeal Photography Bundle is now available for sale – as with previous years, you will get a package of different photography tools drastically reduced ($1,500+ worth of pro-level courses, tools, and creative assets for $98). Several different bundles are available, and a portion of […]

The new Sony FX5 camera is delayed – Sony Europe is now listing the shipping date as November 16th: Sony FX5 camera pre-orders are now open at B&H Photo, WEX Photo, and Foto Erhardt. Sony FX5 camera officially delayed, no official release date given Of course Sony FX5 orders far exceed […]

Here are some notable Amazon Prime Day photo deals: By brand: Viltrox TTartisan 7artisans Brightin Star Rokinon SmallRig Meike AstrHori Pergear Sirui Nextorage Lexar SanDisk GoPro DJI Insta360 WANDRD Neewer Ulanzi Apple By country: Amazon US Amazon CA Amazon DE Amazon UK Amazon FR Amazon IT Amazon […]

The previously reported Sigma 50-120mm f/2.8 DC OS | Contemporary lens leaked online – here are the details: Lens Construction: 18 elements in 13 groups Minimum Focusing Distance: 23cm (Wide) – 55cm (Tele) Maximum Magnification: 1:3 (Wide) – 1:4.7 (Tele) OS: 6.5 stops (wide) / 4.5 stops […]

SmallRig launched its autumn savings: B&H Photo SmallRig website Amazon US | Amazon DE Here are some of the discounted products (see the full list here): Via NikonRumors The post SmallRig launched new autumn savings appeared first on Photo Rumors. Related posts: Antigravity A1 drone […]

  The Fujifilm X half camera is now discounted by $200 to $449: B&H Photo Amazon The post Deal of the day: the Fujifilm X Half camera is now discounted by $200 to $449 appeared first on Photo Rumors. Related posts: The popular Fujifilm X-Half camera is now $300 off (plus new X & GFX […]

The latest Voigtländer lenses are now available for pre-order: Voigtländer Nokton Classic 35mm f/1.4 lens (Canon RF-mount) Voigtländer APO-Lanthar 90mm f/4 lens (Leica M-mount) Voigtländer Nokton 23mm f/1.2 Aspherical lens (Fujifilm X-mount) Voigtländer Nokton 35mm f/1.2 X lens (Fujifilm […]

The Japanese Nikkei Shimbun has published interviews with executives from Nikon, Canon, Sony, and Fujifilm. Here is the summary (the article is behind a paywall): The camera industry’s competitive axis is shifting away from specifications and toward the overall shooting experience. AI-generated […]

Sigma is rumored to announce a new 50-120mm f/2.8 APS-C DC OS lens. Sigma is already promoting a new product launch event scheduled for October 24th: Sigma has a new product launch event scheduled for October 24th Sigma is rumored to announce a new 65mm ultra-fast autofocus lens (faster than […]

The Imaging World show will move to Cologne in 2027, and it will be “inspired by Photokina”: Imaging World moves to Cologne: Koelnmesse and RINGFOTO to jointly manage the photography, video and content creation festival starting in 2027 Koelnmesse expands its event portfolio with the […]

There is a new Panasonic Lumix teaser for something new coming on October 5th: 25 years of LUMIX deserves an appropriate celebration. And who’s going to win with this is you. We can’t count yet, but it’s almost time. 05/10. Keep an eye out. Get ready 25 years of LUMIX deserve a raised […]

Here is what else is new: Photographer Kimio Tanaka shares his opinion on the upcoming Pentax DSLR K-mount camera Light Lens Lab is teasing a new M-mount lens New Artizlab Classic-M 50mm f/1.4 lens for M-mount coming in November 2026 Act fast: new batch of the Mandler 50mm f/1.4 PRE-ASPH E46 lens […]

Hasselblad is rumored to release two new lenses: 65mm f/1.7E 135mm f/2.5V Here are the details on the new lenses: The post Hasselblad is rumored to release two new lenses: 65mm f/1.7E and 135mm f/2.5V appeared first on Photo Rumors. Related posts: The new 7Artisans 135mm f/1.8 MAX lens (E/Z/L) […]