Photo Rumors

The silver Fujifilm X100VI camera is now in stock at Adorama. The funny part is that the used X100VI cameras at Adorama are significantly more expensive. Check out also the Fujifilm X100VI camera accessories: New: Fujifilm X100VI “Slim Skin” case by Akaralabs Just announced: IDSworks grip for […]

Matt Granger updated his Hasselblad Expert Setup Guide for the latest Hasselblad X2DII camera and XCD 35-100mm f/2.8-4 lens (pre-orders: B&H Photo | WEX Photo | Foto Erhardt): Check out also  Matt’s other classes and guides: Wedding Photography 101 Educating Steph Natural & Available […]

Here is some additional information on the upcoming Venus Optics Laowa AF FF 200mm f/2 C-Dreamer lens (check the Laowa website for any potential updates): Full-frame autofocus lens Image quality is as good as the new Sigma 200mm f/2 lens Cheaper than the Sigma 200mm f/2 lens 43mm drop-in filters, […]

As I already reported back in January, Viltrox will be joining the L-Mount Alliance on September 1st. Expect also a new lens (or lenses) for L-mount to be announced on the same date (see the latest Viltrox news here). Viltrox is trying to join the L-Mount Alliance The L-Mount Alliance is looking […]

OM SYSTEM will soon announce a new M.Zuiko Digital ED 50-200mm f/2.8 IS PRO lens. The official release is rumored to happen around September 10. The 50-200mm f/2.8 telephoto zoom was the only remaining lens on the latest roadmap: OM System updated its roadmap with a new telephoto lens for 2025 Via […]

Reminder: New price increases for Fujifilm, Canon, and Nikon products are set to take effect in the US on September 1st, resulting from the Trump tariff. If you are planning to buy any new gear before the price increase, consider doing so from one of our sponsors: B&H Photo Paul’s Photo […]

The previously reported AstrHori 6mm f/2.8 full-frame circular fisheye lens for E/L/RF/Z is now announced. Orders are open at Amazon and the official website ($299). AstrHori lenses are also available for sale at B&H Photo. Here are the lens specifications, MTF charts, and design diagram: The […]

This year, GoPro is expected to launch two new cameras, followed by a third pro-level, low-light camera in 2026. A new GoPro’s “AMLF1” model registration with the Indonesian certification authority was spotted by dclife: GoPro also has a patent for an Osmo Pocket camera competitor: The post […]

Here is what else is new: OM SYSTEM announcement coming soon (new OM SYSTEM 50-200mm f/2.8 Pro lens?) Next Nikon announcement is rumored for September 10th (Nikon Zr video-oriented camera?) More discontinued Nikon F-mount lenses Major Nikon Z6III firmware update version 2.00 released New Leica M10 […]

The previously rumored Hasselblad X2DII camera and XCD 35-100mm f/2.8-4 lens are now officially announced: Update: Hasselblad announed also a new Vandra Camera Backpack (20L). Pre-orders: B&H Photo | WEX Photo | Foto Erhardt Additional information Press release & specs Recap: The […]

Venus Optics released GFX & XCD mounts for the Laowa 8-15mm f/2.8 FF zoom fisheye lens. Pre-orders are now open at B&H Photo. Additional information (see also this post): Dual fisheye effect (circular & full-frame) Constant f/2.8 aperture Outstanding image quality Close focusing […]

Godox announced a new AD400Pro II all-in-one outdoor flash: Pre-order link Additional information Product page Key features of the AD400Pro II include: Studio-Level Quality: GN72, 400Ws, 460 full power flashes, 1/8000s high-speed sync Freeze Mode: ultra-short flash duration down to 1/27770 s […]

Top Tools for Video and Image Editing with Vmake.ai From marketers to influencers and businesses, visual content has become equivalent to credits. You can grab almost instant attention in the competition with some professional-looking visuals. However, we no longer need to spend hours on manual […]

Owlkrown is a new US-based company that produces various accessories for cameras. The company was founded last year, and they already have a large array of products: Straps (Rope | Leather | Wrist) Grips Shutter Toppers See also their best sellers and the new arrivals section. You can now get 10% […]

Here are the latest/updated Canon rumors: Canon EOS R6 Mark III: an updated version of the EOS R6 Mark II with a better EVF and a new OLED touchscreen. It could have a 24 MP sensor, an articulating flippy screen, and an OLED back screen. Canon EOS R7 Mark II: a new and updated version The post The […]

The previously reported Viltrox AF 56mm f/1.2 Pro lens will be officially announced on September 1st: Additional picture of the upcoming lens: FujiAddict also spotted a new teaser from Viltrox that could provide hints for some upcoming lenses: As previously reported, Viltrox is rumored to join the […]

The Fujifilm X-T30II camera is rumored to be replaced in 2025 (Fujifilm X-T30 III?). The X-T30 II model was already listed as discontinued and is currently out of stock: Panasonic GH5S, Fujifilm X-T4, X-T30II, X-E4, Olympus E-M1 III, E-M5 III, E-M1X cameras listed as discontinued The Fujifilm […]

Sigma is rumored to announce a new 135mm f/1.4 full-frame lens on September 9th. Here are the rumored basic specs: Full-frame autofocus lens 105mm filter thread Weight: 1320g Classic black finish Removable tripod collar Available for Sony E and Leica L-mount New product launch live broadcast: Time: […]

The Ricoh GR III camera is now listed as discontinued on the official Ricoh Japan website. Here is the availability status at some retailers: B&H Photo: discontinued Amazon: currently unavailable Foto Erhardt: GR III Diary Edition available WEX Photo: limited stock Camera Canada: GR III Diary […]

Several of the previously reported Chinese lenses were already officially announced: TTartisan 75mm f/2 TTartisan 40mm f/2 TTArtisan 14mm f/2.8 7Artisans 14mm f/2.8 & 75mm f/1.4 Sirui Aurora 35mm f/1.4 Meike 24mm f/1.4 Brightin Star 35mm f/1.8 Here is an updated list of what else is coming: New […]